March 7 - 13 | 2016

SYD THA KYD
Leave all egos behind

SYD THA KYD

SYD THA KYD

On Monday I stumbled upon a new video that has emerged by the band The Internet, featuring Tyler, The Creator. 

I was immediately dazzled by the slow, b&w visuals of the video and the song itself, but most importantly amazed by the vocals. The lead singer, who goes by the name "Syd Tha Kyd" looks like a dude and sings like an angel! "Who is this person?" 

Syd (or Sydney Bennett) is a 23 years old singer, producer and DJ from LA. She is one of the main producers in Odd Future (by Tyler, The Creator) and lead singer of the band The Internet, described in genre as "neo soul". 

Syd and Tylor 

Syd and Tylor 

I started going through old interviews of Syd to sort of get a feel of her. She is the only female member of Odd Future and describes how at the beginning it was hard to adjust to the raw and assaulting sense of humour the other guys have (If you're familiar with Tyler & Co you would know). She is gay and the songs she writes are for women, but doesn't consider herself as part of the "gay community". As she describes "most of my friends are straight dudes". At 23 she's still living with her parents and hopes to move The Internet and its members up, so everyone could be financially stable and professionally successful.

All members of "The Internet"

All members of "The Internet"

"The Internet"'s latest album EGO DEATH came out last year and was recorded in Syd's basement. In an interview about it from last year Syd said: 

"I want this album to help the rest of the members of my band be financially comfortable and stable and give them other opportunities to make music with other people and make money. We have to live and we've been doing this for only four years now but as an adult, at some point you have to start feeding yourself. So we're trying to get there right now. I just want everybody to be comfortable enough to continue to make music without pressure. Because that's when you get the purest, I feel. When you don't have to worry about pleasing anybody with it because you're stable. I think that's what I want the most. That's why everybody's face is on the cover of this album because we want to help push them up too. That's the main goal - to get everybody on their feet."

I'm really inspired by the new generation of artists that have a clear concept of their music and their goals. They put a strong focus on community building and helping one another. Collectives such as Odd Future prove that when a group of talented young individuals gathers, works hard and starts promoting each of its members, slowly and patiently, leaving personal egos behind, the collective as a whole becomes successful over time.

EGO DEATH.

P.S. The Internet's EGO DEATH album contains amazing music. I strongly recommend it for a chilled down Sunday evening.

 

BEAUTIFUL DAKOTA JOHNSON FOR VOGUE
"Just a minute"

.... Are you still there?